Two common conceptions with regard to advertising which are held by a considerable number of people are that enormously large sums of money are expended for it, and that much of this expenditure is an economic waste.
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Sonnet XVIII do not love you as if you were salt-rose, or topaz,or the arrow of carnations the fire shoots off.I love you as certain dark things are to be loved,in secret, between the shadow and the soul.I love you as the plant that never bloomsbut carries in itself the light of hidden flowers;thanks to your love a certain solid fragrance,risen from the earth, lives darkly in my body.I love you without knowing how, or when, or from where.I love you straightforwardly, without complexities or...
Pablo Neruda
Never dreaming, was I, poor Jack Duluoz, that the soul is dead. That from Heaven grace descends . . . No Doctor Pisspot Poorpail to tell me; no example inside my first and only skin. That love is the heritage, and cousin to death. That the only love can only be the first love, the only death the last, the only life within, and the only word . . . choked forever.
Jack Kerouac
We carry about us the burden of what thousands of people have said and the memories of all our misfortunes. To abandon all that is to be alone, and the mind that is alone is not only innocent but young -- not in time or age, but young, innocent, alive at whatever age -- and only such a mind can see that which is truth and that which is not measurable by words.
Jiddu Krishnamurti
