The so-called consumer society and the politics of corporate capitalism have created a second nature of man which ties him libidinally and aggressively to the commodity form. The need for possessing, consuming, handling and constantly renewing the gadgets, devices, instruments, engines, offered to and imposed upon the people, for using these wares even at the danger of one’s own destruction, has become a “biological” need.
Herbert MarcuseAbout author
- Author's profession: Philosopher
- Nationality: deutsch
- Born: July 18, 1898
- Died: July 29, 1979
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To see the futurity of the species has always been the privilege of the intellectual elite, or of those who have learnt from them; to have the feelings of that futurity has been the distinction, and usually the martyrdom, of a still rare elite. Institutions, books, education, society, all go on training human beings for the old, long after the new has come; much more when it is only coming.
John Stuart Mill