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When you're writing a book, it's rather like going on a very long walk, across valleys and mountains and things, and you get the first view of what you see and you write it down. Then you walk a bit further, maybe up onto the top of a hill, and you see something else. Then you write that and you go on like that, day after day, getting different views of the same landscape really. The highest mountain on the walk is obviously the end of the book, because it's got to be the best view of all,...
Roald Dahl
Examples of memes are tunes, ideas, catch-phrases, clothes fashions, ways of making pots or of building arches. Just as genes propagate themselves in the gene pool by leaping from body to body via sperms or eggs, so memes propagate themselves in the meme pool by leaping from brain to brain via a process which, in the broad sense, can be called imitation.
Richard Dawkins
You couldn't get more original than Laura. Laura. Yes, she was an original, all right. One of a kind. Did they break her mold or what, pal? Or...or did it self-destruct? Still, Laura. The one and the only. Such a plain name for a unique cutie. But perhaps my acuity is not without its problems. I ruin everything: a stupid story to be tapped out on my tomb's stone. I ruined even Laura. And an original ruin is rare. Just ask the archaeologist, "Egypt, again?" Just ask me, "Laura, again?" and...
Vladimir Nabokov