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Authors:
Paul Rand Quotes

Paul Rand quotes

American Designer August 15, 1914 – November 26, 1996

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Quotes

Design is the method of putting form and content together. Design, just as art, has multiple definitions; there is no single definition. Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated. Paul Rand
Paul Rand quote: "Simplicity is not the goal. It is the by-product of a good..."
Simplicity is not the goal. It is the by-product of a good idea and modest expectations. Paul Rand
Paul Rand quote: "Design can be art. Design can be aesthetics. Design is so..."
Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated. Paul Rand
So that is the design process or the creative process. Start with a problem, forget the problem, the problem reveals itself or the solution reveals itself and then you reevaulate it. This is what you are doing all the time. Paul Rand
Paul Rand quote: "You will learn most things by looking, but reading gives..."
You will learn most things by looking, but reading gives understanding. Reading will make you free. Paul Rand
Paul Rand quote: "Don't try to be original; just try to be good."
Don't try to be original; just try to be good. Paul Rand
Providing, meaning to a mass of unrelated needs, ideas, words and pictures - it is the designer's job to select and fit this material together and make it interesting. Paul Rand
The artist is a collector of things imaginary or real. He accumulates things with the same enthusiasm that a little boy stuffs his pockets. The scrap heap and the museum are embraced with equal curiosity. He takes snapshots, makes notes and records impressions on tablecloths or newspapers, on backs of envelopes or matchbooks. Why one thing and not another is part of the mystery, but he is omnivorous. Paul Rand
Paul Rand quote: "Everything is design. Everything!"
Everything is design. Everything! Paul Rand
Paul Rand quote: "Design is everything. Everything!"
Design is everything. Everything! Paul Rand

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