No, sir, I'm not saying that charming, witty and warm copy won't sell. I'm just saying I've seen thousands of charming, witty campaigns that didn't sell.
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[On marriage and permanent attachment:]Well, well -- the prizes all go to the women who 'play their cards well' -- but if they can only be won in that way, I would rather lose the game ... [C]lever [women] bide their time -- make themselves indispensable first, and then se font prier [=play hard to get]. Clever -- but I can't do it.
Dorothy L. Sayers