Relentless improvement of the product and upgrading of consumer tastes are the heart of mass merchandising.
Christopher LaschAbout author
- Author's profession: Historian
- Nationality: american
- Born: June 1, 1932
- Died: February 14, 1994
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The movie I've watched a million times is 'A Face in the Crowd,' directed by Elia Kazan, starring Andy Griffith and Patricia Neal. I first saw this movie, I guess I was in my early 20s. I'd never heard of it, and somebody told me about it, and I watched it and was just completely jaw-droppingly shocked at how current it was.
Callie Khouri
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