I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purposes.
David OgilvyAbout author
- Author's profession: Businessman
- Nationality: english
- Born: June 23, 1911
- Died: July 21, 1999
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It partook ... of eternity ... there is a coherence in things, a stability; something, she meant, is immune from change, and shines out (she glanced at the window with its ripple of reflected lights) in the face of the flowing, the fleeting, the spectral, like a ruby; so that again tonight she had the feeling she had had once today, already, of peace, of rest. Of such moments, she thought, the thing is made that endures.
Virginia Woolf
Every book is an alchemical creation, and I'm thinking back to 1857 when Herman Melville arrived in Greece and saw the Parthenon for the first time sitting there like a great beached whale, its big white bones exposed to the winds. But how can this happen? How can a whale turn into a building? Or into a book? In what way can words be alive?
Laurie Anderson
