Good copy can't be written with tongue in cheek, written just for a living. You've got to believe in the product.
David OgilvyAbout author
- Author's profession: Businessman
- Nationality: english
- Born: June 23, 1911
- Died: July 21, 1999
Good copy can't be written with tongue in cheek, written just for a living. You've got to believe in the product.
David Ogilvy